Las Vegas would give great odds that you have a lot in common with at least one of these people who need a copy of the recent NY Times Bestseller, Performing Under Pressure (Crown, 2015)

1. 
   Jack and Jill Pressure: If its not you, they probably live next door. They rarely have time to chat, are always in a rush and describe their life as living in a “pressure cooker.” They are always on a deadline, have a project to deliver, a promotion to get, a mortgage to pay and a Mercedes to finance (AMG model.) Joe and Jill are frequently very successful (they are often the millionaire next door) so they can afford tell their pressures to their therapist twice a week.
2. Sally Sales Pressure: Are you her? Most of the day is consumed with the anxiety and fear that she might not meet her quota, be it selling clothes, insurance, cars, stocks, technology, ideas, or any service you can name. Presentations, sales calls, closing deals are the tasks that are her pressure moments.
3. Manny Pressure. Manny’s day is like most managers—a series of pressure tasks and moments—adhering to budgets, delegating effectively, putting together teams, and of course, what Manny and tens of thousands of other managers identify as one of their most troublesome pressure moments: engaging in pressure conversations : one in which you have something at stake and the outcome is based on how effectively you communicate. It could be a negotiation in which you want a better price or terms, a meeting with you colleague where you want it done “your way,” or a performance appraisal with your boss or subordinate in which you either want a promotion or need your subordinate to remain non-defensive and hear his appraisal.
4. Graduate Pressure. Who would of thought that over a million boys and girls worldwide would have the same name—and it is getting more common each year. Joe College used to be Joe Cool but not today in the age of pressure. Graduates from elite schools are rigorously job hunting; some score many don’t. Others compete for desirable medical, law, and Ph.D. programs and even if awarded a spot, have to handle the pressure they encounter—if they want that degree. High tuitions make this pathway an even more intense pressure experience Students are under more pressure than ever before to the point that college and university mental health services are overwhelmed. And what about the young adults who don’t have pedigree to help them advance in life. Pressure for them is even more intense than the pressure in in Ivy League corridors. Pressure for all our young adults is a serious epidemic, especially when most handle it ineffectively
5.  Pressure Parents. Vegas would give me good odds that you are one of these and better odds that you inevitably become one. Consider what you have to produce: a secure job that allows you to provide adequate care for your dependents; build and maintain a family environment that instills healthy values and behaviors in their children; deliver them to their school activities,; help your children combat peer pressure and pressure inducing beliefs such as, “This is the most important test of my life, If I don’t make the team, my life is over,” save money for their college education—and many for weddings and cash for their first home; and to cap it off, many have to deal with the pressure from their kids expectations that they must do more than just compete with the Jones, they must beat the Jones. That’s a lot of pressure for any parent so it is not surprising that numerous parents rate themselves ineffective in these tasks, and almost all cite a need to improve.

If you know any of these people, be a Good Sam and get them a copy.

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